Michael shares an interesting insight for those willing to start a blog here:- http://www.tamingthebeast.net/blog/web-development/to-blog-or-not.htm.

Should you start a blog or not?

“Before starting a blog, ask yourself this important question..

Why start one?
If your answer is “because everyone else is and X said I should”, that might be the basis of building a blog that fails. ”

Write down reasons to back up your new endeavor. Think of the ways it’d add value to your visitors. Blog to impress your girlfriend or colleagues and you’ll most likely fail before even starting. You have to have a good reason and your target audience in mind.

One way to discover an ideal model for your blogging web site is to look at the sites that have successfully captured a blogging audience already to determine if you can appropriate some of their strategies to help realize your vision. Of course, you will also need to add a unique flair to your project in order to stand apart from your competition. Many people agree that the blogs that do the best in today’s market are the ones that add unique personality and fill up their niche distinctly. The fiercely individual surfers who are bloggers are a demographic that responds especially strongly to personality, so consider how you can give your site a unique and attractive feeling by lending your own voice and sensibility to your site’s design and content.

Once you have clearly outlined reasons behind operating a new blog, have pinpointed a special niche that you are well equipped to fill, and are ready to infuse the site with personality, the next
step is time management. Adjusting your schedule to make sure you get enough time devoted to your blog. Blogging is a serious time consuming endeavor. And you must plan a strategy that ensures that your blog is continually updated. Dead blogs smell bad and propel visitors away! Also, In the long run, You will need to draft a smart and realistic marketing plan in order to draw readers to your site. And, if you have difficulty in getting more visitors to your blog, do not hesitate to contact me.

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